The five original designs will be added to the BIKETOWN fleet this summer.
Paul Bunyan; adventure-filled streets and energizing friends and neighbors; an ode that celebrates all facets of a neighborhood; colorful people; and a tribute to the city and the river that connects it. These are the winning themes for the five new BIKETOWN bike wraps representing Portland neighborhoods, as selected by the BIKETOWN community during the BIKETOWN Design Challenge.
Each of the five winning designs will have 10 bikes wrapped and debuted in their
neighborhood quadrant for a total of 50 Design Challenge bikes. These designs will be
added to the BIKETOWN fleet throughout the summer, joining the other unique bike
wrap designs, including three Nike sneaker bike designs and the #BETRUE bikes.
And the winners are:
North Portland
Artist: Teresa Bubb
Design name: Ride Paul Bunyan Ride
Design statement: Since the Oregon State Centennial of 1959, Paul Bunyon has stood patiently, arms crossed, smiling over beloved North Portland. As a North Portland ambassador and fashion trend setter, Paul has personified the region, smiling through the winters as easily as the summers. He has contentedly watched over people, dogs, cars, MAX and bikes...thousands of bikes and bikers. But this year, the 59th year since the 1959 centennial, it is Paul's time to ride!! Stretch out those concrete arms, roll up
the right leg of his skinny jeans and jump on a Nike town bike to the other quadrants of the city. Time to explore this city that has grown up around him. Please help Paul get his bike and ride, Paul Bunyon ride!
Northeast Portland
Artist: Sean Lambert
Design name: NE Cycling Life
Design statement: The intersection of city streets adhering to a vague grid system, bikes traverse with seemingly greater ease than vehicles has fascinated me since I first called Portland home. The many one-way avenues coupled with tricky sight lines give a nearly
palatable sense of adventure to all who get behind the wheel or hop on a bike. This same type of "controlled chaos" is reflected in my approach to art. I utilize a
structured personal aesthetic along with an explorative color palette to convey movement, balance and form; the same elements we find in roadways throughout NE
Portland. However, what makes any place great is its people. The vitality and energy I put into my art is sustained by the friends and neighbors I'm proud to
know throughout Rose City as a whole; they have inspired me to continue to create and design, knowing we can all share in what makes Biketown possible.
Southeast Portland
Artist: Marguerite Schumm
Design name: Explorin’ Southeast
Design statement: How can you sum up all of Southeast Portland into one illustration? By honoring all of it! Think of all the fun neighborhoods that you can travel to via BIKETOWN: To start you can grab drinks in Brooklyn, bike over to OMSI, head up Hawthorne and catch a film at the Bagdad, head down to Portland Mercado for a bite to eat, maybe later you can watch a sunset on Mount Tabor! The list goes on and on, and this illustration reflects the many beautiful, fun and quirky facets of Southeast Portland! Let's hop on a bike and explore it!
Northwest Portland
Artist: Renata Castro
Design name: Colorful Portland
Design statement: I see Portland as the gathering of several cultures in a multidisciplinary and innovative range in the way people interact and express themselves creatively. And it is these people who were born or who chose to adopt the city that inspired me to translate them in a multicolored way; the essence that I see of a whole.
Southwest Portland
Artist: Ayla Leisure
Design name: Waterfront Wanderer
Design statement: Portland is home to me. I have grown up in Oregon. The main inspiration for my design was to create something that captures what the city means to me, and the things I find beautiful about it. I chose to stick to a blue and white color
scheme to compliment the orange BIKETOWN aesthetic. The blue is meant to tie into the water that connects the city, while keeping the imagery simple and relatable. I plan to use this design opportunity to weave in symbols the Portland community can make
connections to. Hopefully my design will simultaneously capture the modern, weird, active, adventurous, proud, kind and dynamic nature of the city I call home.
